The premium online cute kids competition

About Cutty Kiddies

Cutty Kiddies is a quarterly online competition designed to celebrate the cuteness and uniqueness of kids from 0 to 18 years old.

Who and what is Cutty Kiddies?

Our platform provides a fun and safe environment for parents to showcase their little ones' cuteness, abilities and charm. With separate categories for boys and girls aged 0-2, 3-6, 7-10, 11-14 and 15-18, we're broadening the competition to ensure that every child has a chance to shine.

Parents can upload pictures and videos of their children to share their cutty kiddy with the world within each age-specific category, further separated by gender. Cutty Kiddies is an online competition platform that celebrates kids' creativity, talent and cuteness — with a strong online presence, real engagement with our audience, and partnerships that drive growth.

Vision

To create a global community that recognises and celebrates the beauty and individuality of every child, fostering a culture of positivity, creativity and self-expression — while creating a generous pool of prizes that are truly valuable and can support the family and the child's future alike, uniting the nation in helping each other through the power of the competition system.

Vision statement: The Premium Online Cute Kids Competition

Mission

Primary mission: to be the leading luxury and high-end kiddies' competition of all time.

Secondary mission: to honour and impress, dominate and take over, be generous and make a difference.

To provide a fun and inclusive online platform where parents can share their kids' talents, passions and cuteness while connecting with others who share similar interests and values.

Our key unique features

What truly sets Cutty Kiddies apart.

Age-specific categories

Separate competitions for boys and girls aged 0-2, 3-6, 7-10, 11-14 and 15-18, ensuring every child has a fair chance to shine within their age group and gender.

User-generated content

Parents upload pictures and videos, making it a truly community-driven experience.

Voting system

Users can purchase votes to support their favourite participants, creating an engaging and interactive experience.

Prizes and recognition

Gifts and certificates for winners in each category, plus potential brand partnerships and sponsorships.

Adjudication panel

Men and women we trust with the fair, open-book counting and management of voting, and with the fair crowning of every winner.

Black excellence

Cutty Kiddies is 100% black owned and run with excellence and professionalism at a truly high level — a remarkable initiative with a real sense of black excellence.

Category ages and names

0 – 2

Tiny Champions

3 – 6

Little Heroes

7 – 10

Young Stars

11 – 14

Rising Greats

15 – 18

Teen Legends

Rules for adjudication and winner selection

1. Voting process

1.1 Votes will be collected from all our voting platforms.
1.2 Each voting platform has a specific mechanism to prevent fraudulent votes, such as CAPTCHA verification.
1.3 Votes will be tallied at the conclusion of the voting period.

2. Adjudication panel

2.1 A panel of trusted adjudicators will oversee the voting process and winner selection.
2.2 The adjudicators consist of individuals selected by the Organizer, ensuring a diverse and impartial team.
2.3 The panel has the authority to verify the legitimacy of votes, disqualify votes or entries suspected of violating competition rules, break ties and make the final decision in close contests.

3. Weighting of votes and adjudicators' input

3.1 The winner is determined based on a combination of public votes and adjudicators' evaluations.
3.2 Public votes make up 100% of the final score. The adjudicators' decision is final and cannot be contested, as it is based on vote count and not personal preference.
3.3 Adjudicators evaluate submissions on vote count, quality of the image/video, and adherence to the competition terms and conditions.

4. Verification of votes

4.1 All votes are audited to ensure fairness and accuracy.
4.2 Votes flagged as fraudulent — generated by bots, duplicate accounts or other unauthorised means — will be disqualified.
4.3 The Organizer reserves the right to request proof of identity from voters if necessary.

5. Tie-breaking procedure

5.1 In the event of a tie based on public votes, the adjudication panel makes the final decision by re-evaluating the tied submissions using the criteria in section 3.3.
5.2 The panel's decision in the event of a tie is final and binding.

6. Announcement of results

6.1 Winners are announced on the official website and our social media channels.
6.2 Winners are notified directly by email, phone call or social media. If a winner cannot be contacted within 40 days, the prize may be forfeited and the next highest-scoring entry may be awarded the prize.

7. Appeals and disputes

7.1 Entrants may raise concerns about the voting or adjudication process by contacting the Organizer by email, contact form or phone within 3 to 7 working days of the winner announcement.
7.2 The adjudication panel's decision is final and not subject to further appeal unless a procedural error is proven to have occurred.

8. Adjudicators' code of conduct

8.1 Adjudicators must act with integrity, impartiality and fairness.
8.2 Adjudicators must disclose any potential conflicts of interest before the competition begins.
8.3 Adjudicators are prohibited from discussing or disclosing their deliberations outside official meetings.

9. Organizer's rights

9.1 The Organizer reserves the right to disqualify any entry or votes that violate these rules or are deemed fraudulent.
9.2 The Organizer reserves the right to adjust the adjudication process in the event of unforeseen circumstances, provided participants are informed of any significant changes.

10. Final decision

10.1 The winner is determined based on the combined scores from public votes and adjudicators' evaluations.
10.2 The Organizer's decision regarding the winner is final and binding.

General competition information

1. General information

1.1 The competition, “CuttyKiddies.co.za”, is organised by Helpers Corporation (“the Organizer”).
1.2 Participation in the competition constitutes acceptance of these terms and conditions.

2. Eligibility

2.1 The competition is open to legal residents of South Africa aged 18 years or older, submitting entries on behalf of a child aged 0 to 18 only.
2.2 Entrants must be the parent or legal guardian of the child featured in the image/video.
2.3 Employees, agents and affiliates of the Organizer and their immediate family members are not eligible to participate.

3. Submission guidelines

3.1 Submissions must consist of an image or video of the entrant's child.
3.2 The submission must be original, must not infringe on third-party rights, and must not have been submitted to any other competition.
3.3 Submissions containing offensive, inappropriate or copyrighted material will be disqualified at the Organizer's discretion.
3.4 All entries must be submitted through our registration methods by the documented submission deadline, otherwise entries will not be accepted.

4. Voting rules

4.1 Voting is conducted via all our official voting methods, from the announced opening date to the end of the window made available for each category and age group per the quarterly time frames.
4.2 Each voter may cast as many votes as they wish per day for their preferred entrant, using the various methods available, each of which may carry its own limitations.
4.3 Votes generated by bots, scripts or any fraudulent means will be disqualified, and the corresponding entry may be removed and disqualified indefinitely.

5. Prizes

5.1 The winner receives the prize money and/or goodies and gifts published for each age group and category. No other prizes may be claimed.
5.2 Prizes are non-transferable and cannot be exchanged for cash or other alternatives.
5.3 The Organizer reserves the right to substitute a prize with an equivalent item if necessary.
5.4 Official South African documentation and identity documents are required for prizes to be claimed.
5.5 Only the registrar of the minor may claim the prize; prizes will not be given to anyone other than the person recognised as the official registrant.

6. Judging and winner selection

6.1 The winner is determined by the highest number of votes received by the end of the voting period.
6.2 In the event of a tie, the Organizer may select the winner based on additional criteria, such as originality or creativity, and other tie-break methods used by the adjudicators.
6.3 The Organizer's decision regarding the winner is final and not subject to appeal.

7. Intellectual property and publicity

7.1 By submitting an entry, entrants grant the Organizer a non-exclusive, royalty-free, worldwide licence to use, reproduce and display the submitted image/video for promotional, marketing and advertising purposes, online, digital or print.
7.2 The Organizer may use the winner's name, the child's full name and their likeness for publicity purposes without additional compensation.
7.3 Material uploaded to our site by anyone entering the competition is reserved as the property of the organising company, as consented to in our terms and conditions.

8. Privacy

8.1 Personal information collected during the competition is used solely to administer the competition and award prizes.
8.2 Entrants' personal data is handled in accordance with the Organizer's Privacy Policy, available on our website.

9. Liability

9.1 The Organizer is not responsible for technical failures, network issues or other circumstances beyond its control that may disrupt the competition.
9.2 By participating, entrants release the Organizer from any liability related to injuries, damages or losses arising from participation or acceptance of a prize.

10. Disqualification, amendments and governing law

10.1 The Organizer may disqualify any entrant found in violation of these terms or engaging in fraudulent activity.
11.1 The Organizer may amend these terms or cancel the competition at any time without prior notice.
12.1 These terms are governed by the laws of South Africa, and any disputes are subject to the exclusive jurisdiction of the South African courts.
13.1 For any questions regarding the competition, please contact the Organizer.

Ready to be part of the next season?

Registration is open now. Join thousands of South African families celebrating their little stars.